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State RegulationsFL specificDifficulty 1/5

A Florida insurer's advertisement for a long-term care policy describes benefits that are far broader than the policy actually provides. Under Florida law, this advertisement is:

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Answer & full 3-part explanation (select an option above, or peek)

Why A is correct

Under Fla. Stat. 626.9541, misrepresenting the terms, benefits, or advantages of an insurance policy, including a long-term care policy, is an unfair trade practice in Florida. A misleading LTC advertisement exposes the insurer and the responsible agent to administrative penalties, so the violation cannot be cured by accurate policy text or by internal approval; the advertisement itself must be truthful.

Why the other options are wrong

  • B) Florida actively regulates insurance advertising through its unfair trade practices statute; federal law does not displace these state rules.
  • C) An accurately drafted policy does not excuse a misleading advertisement; the public misrepresentation itself is the violation.
  • D) Home-office approval provides no safe harbor; a misleading advertisement violates the statute regardless of internal sign-off.

Memory hook

An ad that overpromises is an unfair trade practice, period.

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