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State RegulationsAZ specificDifficulty 2/5

Arizona's administrative rules reinforce the statutory ban on misleading insurance sales. Under A.A.C. R20-6-801(D), insurance advertising and sales materials must not be:

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Answer & full 3-part explanation (select an option above, or peek)

Why B is correct

A.A.C. R20-6-801(D) implements Arizona's misrepresentation prohibitions at the rule level by requiring that insurance advertising and sales materials not be false, misleading, or deceptive. The rule works alongside A.R.S. 20-443 and A.R.S. 20-444, so an advertisement that would deceive a reasonable consumer violates state law even before a policy is sold.

Why the other options are wrong

  • A) Wrong because formatting choices are not the rule's subject; A.A.C. R20-6-801(D) targets false, misleading, or deceptive content.
  • C) Wrong because nothing in A.A.C. R20-6-801(D) requires advertising to recite financial ratings; the test is whether the material misleads.
  • D) Wrong because product comparisons are not banned; only deceptive content is, under A.A.C. R20-6-801(D).

Memory hook

R20-6-801(D): ads must be true — false, misleading, or deceptive is out.

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