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Long-Term CareVerified · outline & fact-checked · Sep 2026Difficulty 2/5

Before recommending a long-term care policy to a client, an agent should first do which of the following?

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Answer & full 3-part explanation (select an option above, or peek)

Why A is correct

Professional competence and client-needs-first are foundational ethical tenets: an agent must know the LTC product thoroughly and understand the client's situation before making a recommendation. Recommending without understanding, or steering by commission, violates the ethical duty to place client interests first. ETH-C.2 anchors this professional-competence expectation for insurance producers.

Why the other options are wrong

  • B) A waiver cannot substitute for a suitability-driven sales process.
  • C) Commission-driven recommendations put the agent's interest ahead of the client's needs.
  • D) Selling coverage without need ignores suitability and the client's ability to pay.

Memory hook

Know the product, know the client, then recommend — competence before commission.

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